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The campaign, titled Tested on Humans, highlights how little is known about the long-term effects of e-cigarettes which are still unregulated, exposing an entire generation to the risk of nicotine addiction and allowing them to be treated like human guinea pigs

Despite significant declines in adult tobacco use, our work is far from over

Vapers can inhale huge numbers of very small aerosols the most toxic size that can then deposit into the lungs tiniest airways, which are pivotal to moving air into the body

While not 100% of this is absorbed, there is evidence that newer generation devices - like the SMOKO VAPE MAX - provide higher blood-nicotine levels to earlier E-Cigarettes (2)