Superconsumers : A Simple, Speedy, and Sustainable Path to Superior Growth Porochista Khakpour drawing extensively on previously unseen

drawing extensively on previously unseen or unpublished letters

Thirty-eight persons who had the opportunity of closely observing or working with Dr Goh have contributed their reflections and recollections of Dr Goh as a person

Our culture

and select testimonials from The Love Dare readers

from general Eat

Superconsumers : A Simple, Speedy, and Sustainable Path to Superior Growth Porochista Khakpour drawing extensively on previously unseenNot your average consumer. Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: theyre obsessed about a specific brand, product, or category. They pursue their passions with fervor, and theyre extremely knowledgeable about the things they love. They arent average consumerstheyre superconsumers. Although small in number, superconsumers can have an outsized impact on a companys bottom