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The Oklahoman

This story originally appeared on WIRED Middle East.

included an 11-by-14 banner for the Bill T

Leigh had been thinking about the city's need for a big weather sign, and in 1938 he was contemplating a Coca-Cola slogan, ''Thirst knows no season.'' The result was a giant illuminated Coke display on the north side of Columbus Circle that forecast the next day's weather with a 30-foot-wide dial framing a rural house over which rain, sun, snow, clouds and other weather effects appeared at the appropriate times

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